That's No Space Station

tech, humor, and nuance by David Chartiertech distiller, freelance writer, Macworld contributor, wrangler of Finer Things in Tech

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I find it less enjoyable to capture all these events than to just be there and enjoy them. What is the purpose of remembering an event if you were too busy capturing everything to enjoy it?

Jessi, who wasn’t as impressed with the Google Glass demo as I thought she’d be.

Having thought about these [corporate future-vision movies] and watched scads of them while I researched my story, I’ve emerged from the experience a pretty cynical guy. And Google’s video makes me less excited about Project Glass than I was when it was a mysterious rumor. After all, nobody releases these movies about products that are very nearly here.

Bad News: Google is Doing the Corporate Future-Vision Video Thing | TIME.com

Harry McCracken calls the Google Glass video for what it is—hot air—and highlights a number of companies that have made similar videos over the last 70 years and never delivered. He also links this Nokia video that shows off the same thing two years ago.

Who knows. Maybe Nokia’s just been playing its cards close to its chest all this time.

I said it last October when Microsoft released a similar vaporware spec pitch for Minority Report 2, and I’ll say it again:

Anyone can create a sci-fi promo video with futuristic interfaces and an uplifting soundtrack. Few can actually turn sci-fi into reality.

Google has taken a page from Microsoft’s book and started producing ads for products that don’t exist.

To be clear: augmented reality glasses sound really interesting. But I want to see how the glasses actually work, not a special effects pitch for Minority Report 2. This video is drumming up excitement over what is effectively vaporware. There is no guarantee that Google Glass will look or work anything like this—or that it will come to market at all, for that matter.

I have a couple of thoughts after watching this twice. I want to play with a pair, but:

  • I already feel weird using Siri (and its strict vocabulary requirements) in public, but at least in that situation I look like I’m talking to someone, anyone
  • I’m not a fan (yet?) of how Google Glass icons and menus appear dead-center over what I’m looking at and where I’m going. Seems like that’s just begging for a collision, and not the “fancy meeting you here!” kind